We priced each plan below the GoHighLevel plan it replaces — then included the add-ons and usage they bill on top. Flat rate, you keep the spread.
Your branded platform, ready for your first clients.
Up to 5 client accounts
vs GoHighLevel Starter $97/mo · capped at 3 accounts, no white-label
Start StarterUnlimited clients and full white-label branding.
Unlimited client accounts
vs GoHighLevel Unlimited $297/mo + metered usage + $97/mo AI
Start UnlimitedFull resale engine — bill clients as your own SaaS.
Unlimited · SaaS mode
vs GoHighLevel Agency Pro $497/mo + $497 app setup + usage
Start ScaleSkip the monthly entirely. Own Troy with full resale rights, unlimited client accounts forever, and no recurring platform fee. Ideal once your client base makes ownership the better math.
Usage-based services like phone numbers pass through at cost — never marked up against your margin.
| Starter | Unlimited | Scale | |
|---|---|---|---|
| Client accounts | Up to 5 | Unlimited | Unlimited |
| CRM, funnels, calendars, forms | ✓ | ✓ | ✓ |
| Email & SMS (no usage fees) | ✓ | ✓ | ✓ |
| AI agent (voice + chat) | ✓ | ✓ | ✓ |
| White-label desktop & domain | ✓ | ✓ | ✓ |
| Snapshots & niche templates | — | ✓ | ✓ |
| Branded mobile app | — | — | ✓ |
| Client billing & SaaS mode | — | — | ✓ |
| Resale rights | ✓ | ✓ | ✓ |
| Recurring platform fee | $79/mo | $249/mo | $399/mo |
| GoHighLevel equivalent | $97/mo | $297/mo +AI | $497/mo +setup |
| Onboarding support | Standard | Priority | Dedicated |
No metered charges for the platform itself — email, SMS, and AI are included flat. Pure pass-through services like phone numbers are billed at cost with no markup against your margin.
Yes. You decide what to charge each client — the spread between your price and the flat platform cost is your margin to keep.
Scale is a flat monthly subscription with unlimited clients and SaaS mode. Own It is a one-time purchase — you own the platform outright with no recurring platform fee, ideal once your client base makes ownership the better math.
Typically within a day. We handle the branded setup and hand you a platform that's ready to onboard clients.
Yes — move from Starter to Unlimited to Scale as you sign more clients, or buy out to Own It whenever the recurring cost makes ownership the better deal.
Brand it, price it, sell it. We host everything and get you live — you keep the recurring revenue.
Choose a plan